Lost Kitties is a brand of collectible toys made by Hasbro. Each Lost Kitties toy comes in a milk carton-shaped package and contains a small collectible cat figurine hidden inside a compound material called 'Milk Carton' dough. The brand is marketed towards children aged 5 and up.
Lost Kitties was first introduced by Hasbro in 2018
The first series of Lost Kitties had over 100 different characters
Hasbro has released multiple series and different themed sets of Lost Kitties since the brand's inception
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The original series of Lost Kitties had over 100 different characters to collect, each packaged in a milk carton-shaped container with a small piece of 'Milk Carton' dough included for children to play with.
Mice Mania is a themed set of Lost Kitties that was released in 2019. It features 36 different cats hiding in cheese-themed packaging, along with other accessories and stickers.
Kit-Twins is a themed set of Lost Kitties that features 36 different pairs of twins to collect, all of which are packaged in fun cereal-themed boxes.
Milk Carton dough is a soft, moldable compound material that children can use to create different playsets and accessories for their Lost Kitties figurines.
Hasbro has released multiple series of Lost Kitties since the brand's inception, but the original Series 1 had the most characters and remains the most popular.
Lost Kitties is marketed towards children aged 5 and up.
Lost Kitties figurines are sold individually, but they can also be found in sets and themed collections.
Certain characters within each series of Lost Kitties may be rarer than others, but overall the toys are regularly restocked in stores and can also be purchased online.